In this episode of the Smart Economy Podcast, we speak with Holly Wood, Director of Business Development at Boson Protocol. Topics discussed include working with grassroots creatives and big brands, how Web3 launches have similar vibes to brand launches for verticals like streetwear, the prevalence of in-house Web3 teams and staff at big brands, and phygitals/digi-physical items.
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About The Author: Dean Jeffs
Dean is a digital project manager who has worked extensively with start ups and agencies in the marketing space. Fascinated by the potential applications of blockchain technology, Dean has a passion for realising the new smart economy.
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