Asura Coin has published its progress report for August, bringing readers up to speed with what they’ve been working on since the conclusion of their ICO on July 31st. Asura Coin is an eSports platform to be built on the NEO blockchain that aims to allow gamers to “bet, compete, learn, discuss, and earn.”

Despite operating in a bearish, “poor performing” market that has caused some delays in the platform’s development process, it’s claimed that the delays were not major and that it is still on track to reaching its objectives. One of the platform’s major goals is to ready its Asura World Community Center for a beta launch in Q4, which is still on schedule. The Community Center is a platform that enables betting, match making, tournaments, coaching and more for the global eSports community. After the platform’s testing phase is complete, Asura Coin will implement its content marketing strategy “straight away” by leveraging its network of eSport representatives and existing assets on the Asura World website.

A subsidiary of Asura World was also announced, named Asura Partners. According to a statement released by Asura Coin, The new entity will “help ensure that Asura World will have the necessary foundation and support in the future to grow into other related markets, and also maintaining a strict balance between all that is eSports for the community.”

The team also announced that it will soon be listed on the LAToken exchange, making it the platform’s first exchange listing. Asura Coin explained its rationale of listing a single exchange at its present point of development: stating that the listing will make it “easier to manage liquidity, avoid stalling, closer spreads and so forth,” as well as giving the team more time to grow the project, and find new partnerships and acquisitions for Asura World.

Deposits for Asura Coin’s ASA token will open on the LAToken exchange at September 10, 2pm GMT+3 and trading will start on September 12 at 2 pm GMT+3.

Signing off, the team stated that its main focus at present is to “get [their] products into the world,” and that it welcomes feedback and suggestions from the community. Users are encouraged to reach out to the team via social media as will also they strive to be “more proactive” in engaging with their followers.

More information on Asura Coin can be found at the links below.